Meet Your Title Sponsor: Silvercrest
Silvercrest Advertising is more than just an agency; it's a technology enabler and a vital extension of your marketing team. Specializing in multi-unit and franchise categories, Silvercrest provides sophisticated marketing and media solutions designed to tackle even the most challenging problems. Their innovative Local Marketing Automation Platform (LMap) combines proprietary technology, customer data, and media buying into one streamlined system, making it easier for brands to achieve their marketing goals effectively. Beyond their business initiatives, Silvercrest is committed to giving back to the community by donating to numerous nonprofits throughout the valley and sponsoring various community-driven events across the Coachella Valley. With a dedication to both marketing excellence and community engagement, whether you are an individual looking for branded items or a business looking to grow your revenue, Silvercrest is your partner in navigating the complexities of marketing and advertising.
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Meet Your Charity: Bianca Rae Foundation
The Bianca Rae Foundation is a 501c3 giving a voice to the voiceless, children and animals. Its signature program is the Rae of Hope Retreat, a one-day conference where middle school students attend breakout sessions to learn about building their self-esteem, social-media safety, anti-bullying, decision-making, leadership, and crucial social and emotional skills to become their best selves. Now in its 12th year, the retreat has impacted 5500 middle-school children from all over the Coachella Valley. The foundation also serves as a resource of funding and support for animal welfare groups, holding adoption events to support the adoption of shelter animals.
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Meet Your Entertainment: Always Tina
Shar Wils as “Tina Turner” has performed her celebrated singing and dancing shows all over the world, including Great Britain, China, Germany, Bangkok, Bahrain and Japan. She's even given a royal command performance to the King of Norway. Her unique act has been featured on "Entertainment Tonight" and "The People's Choice Awards," as well as various music videos.
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